The key to an effective and on-time migration between two event tracking systems is thorough planning and detail-oriented execution.
This guide provides a roadmap for migrating from your existing event tracking solution (such as Segment or Rudderstack) to Hightouch Events based on our experience helping customers migrate. Following this roadmap can minimize disruption to your existing data workflows while ensuring a smooth transition.
What you'll learn
In this guide, we'll cover:
- Preparing for migration: Scope your migration, decide on your data model and tracking plan, and estimate the time and resources required.
- Implementing Hightouch Events SDKs: Switch to Hightouch SDKs with an analytics wrapper function to support validation.
- Defining data contracts for data governance: Establish data contracts early in the process to ensure data quality and consistency.
- Validating your migration: Verify your setup and ensure data quality matches or exceeds your previous platform.
- Unifying historical and new data: Deduplicate and unify your historical data with new events collected by Hightouch.
- Setting up monitoring and alerts: Set up monitoring, observability, and advanced alerting for long-term success.
- Updating downstream applications and destinations: Configure or set up the applications that consume your event data.
By following this guide, you can leverage Hightouch Events' warehouse-centric architecture, flexible schema options, and data governance features while maintaining continuity with your existing data processes.